
What Factors Determine LED Screen Prices in Vietnam?
The price per square meter for an LED screen in Vietnam is not fixed but is a sum of six contributing factors: pixel pitch, indoor or outdoor installation environment, COB or SMD chip packaging technology, brand and component quality, signal processor, and finally, the frame structure, power supply, and installation labor. Understanding these six factors helps you interpret a quote and know where the money is going, rather than just comparing the total figure. This is also why two quotes for the same "P2.5 indoor" screen can differ by 30–40%.
In Q2/2026, Luxwave's recorded price range spans from approximately 7 million VND per square meter for indoor SMD P3 to 45 million for high-end COB P0.9. Quickly look up terms in the article at the LED Glossary, or see detailed pitch selection guidance in the article Choosing Pixel Pitch for Meeting Room LED Screens. The full price list by pitch is in the section below, but first, let's understand why each factor drives the price up or down.
!LED screen in a showroom with a small pixel pitch for close viewing
Pixel Pitch — The Heaviest Factor
Pixel pitch is the distance in millimeters between the centers of adjacent pixels, and it is the most significant variable affecting price. The smaller the pitch, the higher the number of LED chips per square meter, increasing exponentially: P1.5 has approximately 444,000 pixels per square meter, nearly three times that of P2.5 with 160,000. More chips mean more components, more assembly work, and more calibration, thus the unit price climbs as pitch decreases. This is a physical constraint, not a marketing tactic.
How Does Indoor vs. Outdoor Installation Affect Price?
The installation environment is the second factor, and it divides the market into two distinct price groups. Outdoor screens must withstand rain and sun, requiring IP65 to IP66 water resistance standards, high brightness of 5,000–8,000 nits for visibility in sunlight, thick aluminum casings, moisture-proof power supplies, and surge protection circuits. All these add to the panel cost. In return, outdoor screens typically use larger pitches because viewers are farther away, so the final price per square meter can be lower than for indoor screens with smaller pitches, despite more complex construction.
In Q2/2026, outdoor P5 IP65 is at a median of 13.8 million VND/m², P8 at 10.5 million, and P10 at 9.2 million — all stable with virtually no change from Q4/2025. The key takeaway is that outdoor prices already include many protective costs that buyers often overlook when comparing with indoor screens. Processors, IP66 power supplies, and surge protection systems for outdoor screens can add 10–15% compared to indoor screens of the same pitch. Therefore, if you receive an unexpectedly low outdoor quote, immediately check the IP rating and power supply configuration.
!COB small pitch LED screen project at Thanh Thang castle villa
Brightness and IP Rating Drive Outdoor Prices Up
An outdoor screen with 6,500 nits is significantly more expensive than a 3,500 nits screen of the same pitch, as it requires higher-power LED chips and better heat dissipation. Similarly, IP66 (strong water jet protection from all directions) is more expensive than IP65 due to better gaskets and more precise casing. When reading outdoor quotes, these two parameters—brightness and IP rating—must be clearly stated. If the supplier is vague, they are likely using lower-grade components to reduce costs. See the actual configurations of outdoor projects on the Luxwave Projects page.

COB vs. SMD — Where Does the Price Difference Come From?
COB and SMD are two methods of packaging LED chips, and this technological difference creates the largest price gap at the same pitch. SMD mounts pre-packaged plastic chips onto the board surface — a mature technique with low costs, suitable for pitches from P1.5 upwards. COB bonds bare chips directly onto the board and then covers them with a seamless protective resin layer, creating a flat surface that is impact-resistant, has high contrast, and is glare-free when viewed up close. In return, COB requires more complex production lines and calibration, making it about 30–50% more expensive than SMD at the same pitch.
In the Q2/2026 price list, this difference is evident: COB P0.9 at a median of 41.5 million VND/m² is the most expensive segment, while SMD at a comparable pitch is significantly cheaper. COB is truly cost-effective only for ultra-small pitches and environments where viewers are very close to the screen — high-end boardrooms, premium showrooms, or video conference rooms with camera recording. For pitches P1.9 and above, and for viewers farther away, SMD offers comparable image quality at a much more accessible cost. To deeply understand the differences in durability and maintenance, read the article COB vs. SMD Comparison 2026.
When is COB More Cost-Effective Than SMD?
COB is worth investing in when three conditions are met: ultra-small pitch below P1.2, viewers are close (under 3 meters), and there is a need for camera recording or live streaming. In these scenarios, COB's flat surface and high refresh rate avoid moiré patterns easily captured by cameras, and it offers better impact resistance in areas where users are in close proximity. Conversely, for auditoriums, billboards, or standard conference rooms viewed from 3 meters or more, SMD remains a more balanced and economical choice.

How Much Do Brand and Processor Add to the Price?
Two factors often overlooked when comparing prices are the chip brand and the signal processor, yet both significantly contribute to the total investment and operational longevity. For the same P2.5 pitch, a panel using BOE BSL chips can be about 25% more expensive than generic ones, due to the uniform quality of the chips, color stability after thousands of hours, and a longer official warranty period exceeding 12 months. This price difference isn't for "buying a name" but for purchasing a lower probability of failure and color deviation throughout the screen's 8–10 year lifespan.
The signal processor, or sending card, determines the ability to scale 4K sources, split into multiple windows, and synchronize colors. A high-end Novastar processor is more expensive than a basic model but allows for multiple simultaneous sources and N+1 redundancy for uninterrupted operation — crucial for continuously running screens. When receiving a quote, request the specific chip model and processor model; line-item quotes allow for accurate comparison. Refer to the BOE BSL P1.9 series for common indoor applications and the BOE BYH-COB P0.9 for the premium segment, or view the entire price list with pre-configured options.
!Cultural hall with a large-area LED screen of medium pixel pitch
Area and Warranty Also Shift Unit Prices
Project area influences the unit price in a way that contradicts many people's intuition: the larger the area, the lower the price per square meter, because fixed costs like processors, transportation, and setup are spread over more square meters. A 5m² project carries a higher unit price than a 30m² project of the same pitch. Warranty is also a real price variable: a three-year on-site warranty package is more expensive than a one-year component replacement warranty, but for screens running standard business hours for many years, this difference is usually cheaper than a single out-of-warranty incident.
How to Use This Price List for Your Project?
The price list by pitch above is a sanity-checking tool, not a substitute for an official quote. The correct way to use it is to take the median figure for your required pitch as a benchmark: if the quote you receive deviates by more than ±20% from the median, ask questions. A quote that is too low needs verification of genuine products and complete itemization; a quote that is too high warrants negotiation or requesting alternative options. Remember that this list represents panel price plus a basic processor — it does not include mounting structures, power supplies, installation labor, and color calibration, which can add 25–40% to the total cost.
To select the right configuration before requesting a quote, start with the viewing distance and installation environment, then consider pitch and technology. Meeting rooms and showrooms with close viewing prioritize small pitches and consider COB; auditoriums and outdoor billboards with distant viewing benefit most from large-pitch SMD for cost-effectiveness. Once your needs are clear, contact the technical team for an on-site survey and a detailed, itemized quote. You can start on the contact page or refer to the combo price list per m² for a quick total investment estimate before consulting.
Checklist for Reading a Quote Correctly
Before signing, review five mandatory lines in any transparent quote: the display panel (specify pitch, chip model, brightness, IP rating if outdoor); the processor (model and number of sources it can handle); the mounting structure and power supply; installation labor and color calibration; and warranty terms (duration, on-site or component replacement). A quote missing any of these five lines is a red flag requiring further inquiry, as the missing parts often appear as unexpected costs during deployment. Comparing quotes line by line, not by the total figure, is the only way to accurately compare suppliers.
| Pitch | Median Q2/2026 | Min | Max | Δ vs Q4/2025 |
|---|---|---|---|---|
| Indoor P0.9 COB | 41.5 | 38.0 | 45.0 | -5.2% |
| Indoor P1.5 SMD | 22.5 | 19.0 | 26.0 | -6.1% |
| Indoor P1.9 SMD | 15.8 | 13.5 | 18.0 | -7.0% |
| Indoor P2.5 SMD | 10.2 | 8.5 | 12.0 | -4.5% |
| Indoor P3 SMD | 7.5 | 6.5 | 9.0 | -3.8% |
| Outdoor P5 IP65 | 13.8 | 12.0 | 15.5 | +0.2% |
| Outdoor P8 IP66 | 10.5 | 9.0 | 12.0 | 0.0% |
| Outdoor P10 IP65 | 9.2 | 8.0 | 10.5 | +1.5% |
Field insight
Evidence from a Luxwave-delivered project
See the full case study at /du-an/lau-dai-thanh-thang.
Pitfalls
Common mistakes
- Comparing prices purely by /m² — not accounting for processors, mounting structures, installation labor. Full package quotes can be 25–40% higher than panel prices.
- Inaccurate pitch measurement — P2 and P2.5 differ by 30% but many quotes confuse them due to using P2.0 as shorthand for both.
- Ignoring brand tier — same P2.5 but BOE BSL differs from generic by ~25% due to chip quality and warranty exceeding 12 months.
- Trusting excessively low prices — quotes below the table minimum (e.g., P2.5 < 7 million VND/m²) are often B-grade items without official warranty.
- Forgetting outdoor processors — outdoor screens require processors + IP66 power supplies + surge protection, potentially adding 10–15% compared to indoor screens of the same pitch.
FAQ
Frequently asked questions
What is the price per square meter for indoor LED screens in Vietnam in Q2/2026?
Indoor prices range from 7–45 million VND/m² depending on pixel pitch and technology. SMD P3 is the cheapest at around 7.5 million, common P2.5 is 10.2 million, P1.9 is 15.8 million, and P1.5 is 22.5 million. COB P0.9 is the premium segment, with a median of 41.5 million. This price includes the panel and basic processor, excluding mounting structures and installation labor.
Why is the price of COB P0.9 double that of SMD P1.5?
COB (Chip-on-Board) is more expensive due to three factors: LED chips are placed directly on the PCB without plastic packaging, allowing for about 4x higher density; it requires more detailed factory calibration; and it has a 25% longer lifespan (100k hours vs. 80k hours). In return, it offers higher contrast, a flat, impact-resistant surface, and requires no cooling fans.
Do outdoor LED screen prices decrease quarterly?
Not significantly. Outdoor P5 to P10 prices have been stable for the last four quarters, fluctuating only around ±2%. This is because outdoor LED chip technology is mature, and the supply chain is stable, with no breakthrough innovations reducing material costs. In contrast, indoor prices are decreasing faster as COB and Mini-LED technologies are in intense price competition.
Is a quote lower than the table minimum safe?
It requires careful verification. Unusually low quotes typically stem from three causes: B-grade items without official Certificates of Origin/Quality and no on-site warranty; missing items like structures, processors, or installation labor; or indirect import without authorization. Request itemized quotes to accurately compare suppliers.
What factors determine the price per square meter of an LED screen?
Six main factors: pixel pitch (smaller pitch means denser chip count, price increases exponentially); indoor or outdoor environment (outdoor requires high IP rating and brightness); COB or SMD technology; brand and chip quality along with warranty period; signal processor; and finally, frame structure, power supply, and on-site installation labor.
When should I wait for prices to drop further before buying?
Small-pitch indoor screens (P0.9 to P1.5) are trending down by 5–7% per quarter, so non-urgent projects could be delayed by two to three quarters to save 10–15%. Conversely, outdoor P5 to P10 and large-pitch indoor screens (P2.5 and above) have stabilized, and waiting is unlikely to yield significant further price reductions. Refer to the [price list](/bang-gia) to lock in current prices if concerned about exchange rate fluctuations.
References
- 1.ResearchLEDinside Asia Q1 2026 Price Report
- 2.ManufacturerBOE MLED 2026 Pricing Brochure
- 3.ResearchOmdia Display Panel Q4 2024 Report
- 4.StandardIEC 62341-6-2 OLED/MicroLED Standard
